Corp Event & Activation Sr Analyst
Company: Lowe's
Location: Mooresville
Posted on: May 3, 2025
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Job Description:
Your ImpactThe primary purpose of this role is to develop,
project manage, and implement major corporate events and activation
strategy internally and externally that support key partnerships
and strategic platforms. This is accomplished by understanding
goals and objectives from strategic offer owners, building fully
integrated activation plans and leading the implementation to
achieve the desired business outcomesWhat You Will DoIndividually
develops and maintains event budgets of $4M+ and collectively
manages over 25 million in event & activation budgetsLeads
cross-functional internal and external teams to develop integrated
activation strategy and directs the team through the planning and
executionTrains and directs multiple large vendor and agency teams
through the event planning and execution process and is accountable
for their work and performanceRecommends event & activation
strategy to Lowes senior leadership and directs them through event
planning and onsite executionContinuously evaluates activation
strategy to ensure company goals and objectives are being achieved.
Present event recaps to executives leadership to highlight ROI, key
outcomes and recommendations to improve future outcomesResponsible
for safety, wellbeing and overall experience for up to 5,000 event
attendees including Lowes senior executivesDevelop execution plans
that mitigate company risk and protect the company brand,
reputation and employees by ensuring all execution plans adhere to
tax regulations, comply with data security guidelines, protect the
company from potential legal issues and have adequate insurance
coverageExercise thought leadership and accountable for complex and
quick decisions throughout the planning and execution process that
impact attendee experience and overall program outcomeResponsible
for sourcing, negotiating pricing and contractual terms and
executing contracts for all event and activation servicesBuild
complex communication plans, registration systems, project plans,
run of show and other planning documents to lead cross functional
teams through the planning and execution of large scale
eventsDevelop and implement strategic meeting management platform
and provide consultation for meeting arrangers across
enterprisePreferred Skills/EducationBachelor's Degree Hospitality
Management, Marketing, Sports Management6 years Experience in
hotel/hospitality management, sports management, marketing, project
management or related fieldAbout LowesLowes Companies, Inc. (NYSE:
LOW) is a FORTUNE 50 home improvement company serving approximately
16 million customer transactions a week in the United States. With
total fiscal year 2024 sales of more than $83 billion, Lowes
operates over 1,700 home improvement stores and employs
approximately 300,000 associates. Based in Mooresville, N.C., Lowes
supports the communities it serves through programs focused on
creating safe, affordable housing, improving community spaces,
helping to develop the next generation of skilled trade experts and
providing disaster relief to communities in need. For more
information, visit Lowes.com.Lowes is an equal opportunity employer
and administers all personnel practices without regard to race,
color, religious creed, sex, gender, age, ancestry, national
origin, mental or physical disability or medical condition, sexual
orientation, gender identity or expression, marital status,
military or veteran status, genetic information, or any other
category protected under federal, state, or local law.Starting rate
of pay may vary based on factors including, but not limited to,
position offered, location, education, training, and/or experience.
For information regarding our benefit programs and eligibility,
please visit https://talent.lowes.com/us/en/benefits.Starting rate
of pay may vary based on factors including, but not limited to,
position offered, location, education, training, and/or
experience.by Jobble
Keywords: Lowe's, Huntersville , Corp Event & Activation Sr Analyst, Professions , Mooresville, North Carolina
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